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OUR SUSTAINABLE FUTURE

WE STAND BY IT

WEST 14TH stands for quality well made wardrobe mainstays. Creating heirloom pieces to share with girlfriends or treasures found in re-seller stores. We love the idea of our pieces having several lives as they elevate our girlfriend’s wardrobes over time. From the very beginning, our approach to slow fashion and sustainability has been “Buy once, and Buy well!”

However, as our business and awareness developed, we became more and more mindful of our global impact, and keen to reduce, reuse, recycle where possible. To do that, we needed to look at each opportunity along our supply chain to honour our beautiful planet. After two years of research, innovation and testing, we are proud to launch our first sustainability conscious collection in 2020. We are really excited about these changes, and hope you will be too!

We have outlined the changes made to the manufacturing of our new styles in 2020 to be more responsible and the additional changes made in 2021, 2022 and 2023. It’s a good start on a journey toward our sustainable future.

Plant Base Tanning

The tanning process is the cleaning, preparing and dying of the hide to create leather. It’s a water intensive process and some of the dyes use harmful chemicals. By moving to a plant-base process known as vegetable tanning, we use materials from the earth to prepare our leathers, such as roots, barks, flowers, fruits, leaves, and twigs. This improvement leaves our leathers in a more natural state to change appearance over time and significantly reduces water contamination.

We have increased our use of plant-base, vegetable tanning with our new collection leathers in 2020 by 50% and continue to seek cleaner options moving forward.

Local Sourcing

We trace the journey of our leathers from tannery to customer. In some cases from hide to you.

We have increased the sourcing of local hides in Australia and New Zealand and continue seeking to increase local procurement.

Recycled Material

Every style made in 2020 onwards will use a 100% recycled polyester thread in the sewing of each piece. Perma Core ECO 100 by A&E is an ethically manufactured, core spun, industrial sewing thread, featuring a completely recycled, continuous filament core and fully-recycled polyester staple wrap. (That’s a mouthful, but Yay!)

Select styles in our 2020 onwards range use Natulon Recycled Zippers by YKK Corporation, bluesign® certified. The zipper’s tape is made from post consumer polyester waste, such as water bottles, broken down by pulverization and pelletization into recycled yarn and then the zipper’s tape.

In 2021, our leather puffer jacket introduced THERMORE® ECODOWN®, an innovative down filler made of post-consumer plastic bottles. We save up to 10 plastic bottles from the ocean and landfills with each jacket. This material is certified by bluesign® and Global Recycled Exchange.

Our swing tags are printed on recycled paper.

Zero Waste Manufacturing

Up-cycling leather off-cuts and material is now a focus in our manufacturing process.

We up-cycle leather off-cuts to make small leather goods and bags, such as our fabulous cross body mini bag.

For the even smaller off-cuts, we up-cycle them in a new program called “Request a Swatch”. Now you can request to see and feel a small piece of leather to help narrow down which gorgeous leather to select for your next WEST 14TH piece.

Compostable Bags

Just like we banned single use plastics in our home and office, we are doing the same in storing and sending our pieces to you.

Your forever pieces are stored and shipped to our retail partners in compostable bags.

When you shop online, you’ll receive your forever piece in shipping satchels that are 100% compostable. YAY!

Compostable shipping satchels are made from 100% compostable materials; corn starch and PBAT (Polybutyrate Adipate Terephthalate).

Pricing Promise

Our pricing focus has always been super sharp to deliver a ‘designer quality piece at an obtainable price point for our women.’

We have always ensured our local and overseas teams are paid fairly.

Our sustainability solutions come at an additional cost, and have been absorbed by WEST 14TH, as this is not business as usual.

For our Founder, “it’s putting our planet before our profits. I want to ensure the business and culture I build at WEST 14TH is not only making women feel good, it’s also knowing our forever pieces are made with the planet in mind.”

Carbon Offset

Placing the power for change in our customers’ hands.

We’re excited to give our customers the option to offset their personal carbon footprint through their shopping! This goes beyond just the product being bought, and actually goes towards a positive carbon offset to your yearly lifestyle.

Starting in 2021 we offset the carbon emissions of our stock deliveries between Hong Kong and our Sydney warehouse using DHL GoGreen Climate Neutral Projects. Our credits invest in high quality climate protection projects that advance better environments and healthier climates, based in less developed countries and focused on helping local communities. Read about the project portfolio here.

Certification

Selecting materials and processes that are backed by a globally certified organisation is a focus of ours. With each improvement we look to these organisations to ensure the smart solution, whether material, process or supply chain, meets sustainable standards centred around people and planet.

The introduction of new zippers to our range come with the bluesign® certification, ensuring consistent transparency and traceability of all processing steps down to the raw materials, meeting the responsible and sustainable requirements of this certification with regard to people, the environment and resources.

In 2021 we introduced new WEST 14TH labels made of 100% organic cotton, certified to STANDARD 100 by OEKO-Tex. The new neck label and swing tag are free of any harmful substances, with every article of material tested from thread to finished label to meet regulated and non-regulated standards for substances that may be harmful to human health.

Our expansion into a leather puffer jacket introduced THERMORE® ECODOWN®, an innovative down filler made of post-consumer plastic bottles. We save up to 10 plastic bottles from the ocean and landfills with each jacket. This material is certified by bluesign® and Global Recycled Exchange.

Community

We are proud to partner with SisterWorks Inc.

SisterWorks Inc is a not-for-profit social enterprise supporting refugees, asylum seekers and migrant women with opportunities to become economically empowered and thrive in Australia. Our luxurious dust bags are now made with love by three women in Melbourne, Australia. Learn more here.

We Give Back

All together for our planet. With our commitment to leave mother earth a little better than when we found it, we’re incredibly proud to be members of 1% for the Planet. We give back 1% of our total sales to high impact not-for-profit organisations supporting environmental change.

Our donation of 1% of sales is a commitment regardless of profitability. It’s our responsibility to make a positive change for this planet, and we’re honoured to join a growing list of global businesses making the same conscious decision. Read more about 1% for the Planet here. Our membership commenced in April 2021.

Each year we will continue researching sustainable solutions to improve the make and material used to create our forever pieces. Trust us, we have so much more to do — from the lining of our jackets to working with tanneries that have a fully sustainable accredited process. Our list is long! We appreciate your patience and encouragement in guiding us on this journey.

You can search by product to learn about the transparent development process specific to that piece. All products with these smart improvements carry a hangtag with our sustainability symbol to help identify them.

For some styles, we are still working through existing stock levels made with our earlier methodology. Please don’t forget about these pieces — they are still built to last a lifetime in the care of a special owner.

Violeta & WEST 14TH

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